3 Content Marketing Lessons to be Learned from The Melania Trump ‘Plagiarized’ Speech

3 Content Marketing Lessons to be Learned from The Melania Trump ‘Plagiarized’ Speech

July 22, 20160

An unexpected story that made waves during the 2016 republican convention was a debate on whether Melania Trump plagiarized her speech or not. Are there any content marketing lessons that
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Content Marketing Strategy: How Much of Your Content Should You Gate?

Content Marketing Strategy: How Much of Your Content Should You Gate?

October 16, 20150

For the Business-to-Business (B2B) marketer, content and inbound marketing presents one of the quickest ways to capture a target audience at all stages of the buying cycle. Unlike outbound marketing
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3 Unconventional Tips for Building a Successful Lead Nurturing Campaign

3 Unconventional Tips for Building a Successful Lead Nurturing Campaign

June 16, 20150

The ultimate dream is to always find leads that are the very end of the buyer’s cycle—ready with a credit card or checkbook in hand. History, however, says otherwise. With
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All You Need to Know About Content Amplification.

All You Need to Know About Content Amplification.

June 12, 20150

What is Content Amplification? How do you use content amplification to improve the reach of your content? Content marketers are faced with the conundrum of having to produce measurable results after time-consuming
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MarketingWorld Skim: Twitter Rolls Out New Search Interface #MWSkim

MarketingWorld Skim: Twitter Rolls Out New Search Interface #MWSkim

May 19, 20150

Top stories, trends and marketing tips you may have missed around the web. Social Media Online Marketing Beyond Facebook and Twitter “There is more to online marketing than Facebook and
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3 Easy Ways Stretch the Shelf-Life of Your Content

3 Easy Ways Stretch the Shelf-Life of Your Content

May 12, 20150

Content marketers are often burdened with the task of having to create quality, relevant content on a consistent basis. Once you hit publish, you move on to the next content
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Using SEO to Improve Creativity With Content Marketing

Using SEO to Improve Creativity With Content Marketing

April 14, 20150

SEO Content Marketing presents effective content marketing strategies for all businesses–small or large. I recently saw a friend’s social media message on Facebook that read, “thanks SEO for taking out
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[Infographic] How to Get Rid of Writers Block for Content Marketing

[Infographic] How to Get Rid of Writers Block for Content Marketing

August 15, 20140

If you have ever noticed how fast your cursor blinks or how annoying that blinking later on becomes, then you have probably experienced writers block—the sometimes painful, but often exhausting
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Video: What is Content Marketing Amplification?

Video: What is Content Marketing Amplification?

January 31, 20140

Succeeding at content marketing involves two basic steps: 1. Creating great engaging content. 2. Distributing that content effectively for maximum exposure and results. Content Amplification as defined in this video
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Infographic: Content Marketing Trends of 2013

Infographic: Content Marketing Trends of 2013

January 5, 20140

It is hard to believe that 2013 was only yesterday. And with the new year comes new marketing predictions and trends. As we look into the future, it is good
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