The Real Truth Behind Twitter’s Change from Favorites to Likes and Now Emoji Testing.

The Real Truth Behind Twitter’s Change from Favorites to Likes and Now Emoji Testing.

November 20, 20150

Earlier this month, Twitter decided to move forward with changing its favorite (star) button to a like (hearts) button. And all of Twitter broke lose! Angry tweets and remarks ensued. In case
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Actionable Ways to Using Twitter as a Lead Generation Tool

Actionable Ways to Using Twitter as a Lead Generation Tool

August 25, 20150

Earlier this year, a study from Forbes revealed that Twitter had overtaken Linkedin when it comes to lead generation. The report also indicated that, many top salespeople use Twitter to
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How to Make Twitter a Gold Mine for Leads

How to Make Twitter a Gold Mine for Leads

June 25, 20150

Finding leads on Twitter is both skill and art–one that involves creating relevant relationships and conversations. According to a recent study, Twitter was found to be the number one social
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Gaining More Twitter Shares for Your Content

Gaining More Twitter Shares for Your Content

January 6, 20140

Creating a successful social media and content strategy involves the ability to gain a lot of social media shares. Getting shares through Twitter combined with quality content, is the recipe for
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Mashable Twitter 2014 Predictions

Mashable Twitter 2014 Predictions

December 28, 20130

Social media is constantly changing, and with Twitter at the epitome of change it is clear that in 2014, the social media giant will continue to grow and present many
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Twitter’s Keyword Targeting: Advantages and Disadvantages

Twitter’s Keyword Targeting: Advantages and Disadvantages

May 8, 20130

It has been over two weeks now since Twitter announced their newest ad feature—keyword targeting in timelines. While this new feature is exciting for marketers, there are pros and cons associated
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